From selling anything under the big yellow sun in his small town in Naga City, Camarines Sur, to living under a bridge in Manila, and to eventually finding opportunity as an Overseas Filipino Worker, Randy Sayson Binondo had it rough before finding success in his health and beauty business.
If asked to say something about himself, Randy Sayson Binondo would simply say he is “laki sa hirap” — that he’s grown up with hardships so he is used to trials, challenges, and poverty during his childhood.
Hailing from Naga City, Camarines Sur, Randy is the most entrepreneurial of his 22 siblings. As a child, he sold anything he could in his little hometown of Camarines Sur to help himself get by. Once he got older, he traveled to Metro Manila in hopes of finding a much more comfortable life.
However, living in the concrete jungle of Manila proved more challenging. There was even a time he had to live and sleep under a bridge.
Relentless as he is, Randy found an opportunity in 2009 to become an Overseas Filipino Worker (OFW) in Dubai. Fast forward to 8 years later, his first venture upon his return home was to start a burger franchise which he named Two Guys Burger House. His food business was a resounding success. Eventually, he was able to branch out and open more joints in Antipolo City, Baguio City, Silang, Cavite, and – in a beautiful gesture of coming full circle – Camarines Sur.
The pandemic rough patch and the big comeback
Three years of food business success practically went down the drain in 2020, when COVID-19 hit the country. Refusing to quit, Randy took on job after job, no matter how ‘haggard’ it made him feel. He finally chanced upon becoming a Zumba fitness instructor, where he met several lifestyle brand distributors. This fuelled his interest in the world of online distribution and selling and the health and beauty industry could be his opportunity.
“I had no knowledge, and I had reservations because it was my first foray into health and beauty,” Randy admits. “But I studied it, and eventually, I made acquaintances who would buy from abroad and become my partners.”
Thus, Johnrev Skinceuticals was born.
The goal for this new business venture is to be a one-stop pampering shop. “If a consumer buys from us, I want them to feel pampered from head to toe,” Randy says. And indeed, his company’s success is based on the mantra ‘you name it, we have it.’
More than that, Randy’s business can also deliver reliable, affordable, and high-quality health and beauty products to many different countries — the USA, Canada, Taiwan, Japan, Singapore, Australia, and Europe, among many others.
How did Randy find himself coming full circle and selling anything health and beauty-related under the big yellow sun? With the help of a big yellow machine, DHL Express.